TRADESHOW | AD CAMPAIGN
Norgren is a trusted provider of pneumatic components, aims to address the current labor market challenges by promoting automation as a solution.
NORGREN
NORGREN AUTOMATE TRADESHOW 2023
Despite having a large customer base, many of their clients are unaware of Norgren's automation offerings and lack knowledge on implementing automation. Conquer the complex was our way of helping Norgren bridge that gap.
NORGREN CONNECTED CIRCUIT CAMPAIGN
IO-Link is revolutionizing Industrial Automation as it offers a standardized and seamless communication interface for manufacturers pneumatic circuit. Our creative challenge was to visually communicate this connection.
CREATIVE PROCESS
FASTENAL EXPO 2023
For Norgren’s Fastenal Expo we decided to create a concept that used the headline as part of the imagery. We undertook an extensive testing and fitting phase, exploring a diverse range of images for each letter. The resulting design represents a powerful fusion of their brand identity and product photography.
APPROVED CONCEPT
FINAL VERSION